Saturate hair with water and apply a generous amount of Color + Clandcher. If applied to the entire head of the hair, comb from root to tip to evenly distribute the product. If applied to certain areas, work with fingers. Leave on for 3-20 minutes and then rinse thoroughly. For maximum intensity, multiple uses may be needed to achieve the desired tone. Color + Clandchener can be applied to dry hair for a bolder color. The more color + clandener snaps on the hair, the more color it will settle. The lighter and healthier “white blonde” hair the more precise hair color in + clandation. To preserve color + clanditioner results, alternate with Kleendcher. Color will begin to lighten with each wash when you use traditional shampoo